14.09.2025

Easy Onair Marks Two Years with The International: A Milestone Partnership

Easy Onair Sdn Bhd proudly concludes another successful chapter with The International 2025, the crown jewel of the Dota 2 competitive scene. This year’s production built on the momentum of 2024, where Easy Onair became the first Malaysian studio licensed to produce and broadcast The International in Bahasa Melayu. Two years on, the partnership has not only strengthened our role in global esports but has also deepened our connection with the passionate Dota 2 community.

The International 2025 was nothing short of spectacular. From the intense matches on stage to the electric atmosphere shared by fans worldwide, the event reaffirmed its reputation as one of the most prestigious tournaments in gaming. Easy Onair’s dedicated production team once again delivered a seamless experience for Bahasa Melayu-speaking audiences, providing accessible coverage that combined expert commentary with authentic regional flair. Fans could follow the full tournament on our official Facebook and YouTube broadcasts, both of which attracted tremendous engagement and interaction from viewers across the region.

Our broadcast and live stream engagement continued to grow, reaching tens of thousands of concurrent viewers at peak moments and generating millions of impressions across platforms. This upward trend reflects not only the strength of Dota 2’s fanbase but also the impact of localized content in making the event more inclusive and engaging.

This year’s success would not have been complete without the vibrant energy of our shoutcasters, Jering (@jeringofficial) and Kamcha (@kamchagaming). Their passion, deep knowledge of Dota 2, and entertaining commentary brought every moment of the tournament to life for Bahasa Melayu viewers. From breaking down tactical plays to hyping up the crowd during high-stakes clashes, Jering and Kamcha ensured fans remained engaged, informed, and entertained throughout the event. Their voices have become an integral part of the viewing experience, earning praise from audiences across the region.

For the Easy Onair team, the past two years have been both a challenge and an honor. Many of our members shared how being part of The International’s broadcast was a career highlight, underscoring the magnitude of this collaboration. By bringing Bahasa Melayu production to such a prestigious IP, Easy Onair has played a key role in amplifying Southeast Asia’s voice in global esports.

As we celebrate this milestone, Easy Onair looks forward to continuing our journey with The International and beyond — championing esports excellence and creating unforgettable experiences for fans across the region.